Shopify

While Shopify is indeed a commendable e-commerce platform, it falls short in terms of actively driving customer traffic to your business. The investment of both time and financial resources required to optimize the platform, including various services and add-ons, led me to conclude that WordPress combined with WooCommerce is a more advantageous solution for my needs.
Additionally, platforms like Etsy offer significantly more value for your investment compared to Shopify. In my experience, Etsy provides enhanced features and opportunities for visibility, making it a more appealing choice for those looking to maximize their return on investment. Ultimately, the balance of costs versus benefits makes WordPress and WooCommerce, alongside Etsy, preferable options for creating and managing an effective online business.