I was so frustrated with my previous email marketing software – too clunky, too confusing, and too limited in what it would do. When I switched to Brevo (formerly SendinBlue), I was delighted to discover how easy it was to use. Transferring my existing contacts over was quick & simple, and it was easy to categorize them into separate lists – plus I can now send to multiple lists at once! (Never could before.) I also appreciate that I can have unlimited contacts and only sent emails count toward my monthly limits.