EcommerceSwell
Swell

Swell

Commerce without limits

Swell is the customizable, API-first ecommerce platform designed for next-generation shopping experiences.

About Swell

Many businesses have struggled with outdated and inflexible ecommerce platforms. Swell emerged as a solution to these challenges, offering a modern and highly customizable approach to online retail. Swell isn't just another ecommerce platform - it's a powerful tool designed to revolutionize online businesses. It provides the capability to create unique and impressive storefronts that can help businesses stand out in a crowded market. Unlike platforms with rigid templates and limited customization options, Swell embraces flexibility. It offers a wide range of possibilities, allowing businesses to create almost any ecommerce experience they can imagine. From subscription models to B2B wholesale, Swell provides comprehensive support. Its headless capabilities offer even more advanced options for customization and integration. Swell was created out of a desire to address the limitations of existing ecommerce solutions. The founders recognized the prevalence of cookie-cutter online stores and set out to create something different. They developed a platform that combines exceptional flexibility with powerful features, enabling even smaller businesses to compete effectively in the ecommerce space. Swell represents a significant step forward in ecommerce technology. It offers businesses the opportunity to move beyond basic online stores and create truly unique and effective ecommerce experiences. By choosing Swell, companies can potentially transform their online presence and boost their competitiveness in the digital marketplace.

  • Headless Storefronts

    Swell's powerful APIs allow you to create multiple storefronts for any architecture and tech stack.

  • Checkouts

    Use our hosted checkout, integrate with a partner, or build a custom flow.

  • Payments

    Connect multiple gateways simultaneously, store cards, and split payments.

  • Internationalization

    Go global with region-specific languages, pricing, and payment methods.

  • Content Management

    Manage all your products content through the admin dashboard.

  • Products

    Powerful modeling and versatile presentation of your entire catalog.

  • Subscriptions

    Sell recurring physical and virtual products alongside one-time offerings.

  • Conversion

    Get the sale with coupons, BXGY promotions, and automatic discounts.

  • Wholesale

    Sell B2B like it’s DTC, along with volume pricing, customer groups, and invoicing.

  • Users

    Multi-store admin accounts and role-based permission controls.

  • Customers

    Manage customer info, generate reports, and see buyer activity.

  • Orders

    Edit orders anytime and get the right information for smooth fulfillment.

  • Fulfillment

    Ship from multiple locations, track inventory, and split shipments.

  • Reporting

    Monitor your store’s performance to ensure you have visibility across the business.

  • No-Code Integrations

    Connect with 40+ services for marketing, payments, fulfillment, automation, and more.

Platforms supported

  • Windows
  • macOS
  • Linux

Browsers supported

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