More deals, happier clients, less stress

About Follow Up Boss

Follow Up Boss is more than just another real estate CRM. It's a flexible, open platform where top-performing real estate teams and agents build thriving businesses. The platform was created to solve the chaos and complexity that often comes with managing a real estate team and lead pipeline. At the heart of Follow Up Boss is a powerful, yet intuitive CRM that helps real estate professionals get organized. Users can easily manage all of their leads, contacts, and team members in one centralized system. This allows agents and teams to stay on top of every opportunity and never let a lead slip through the cracks. But Follow Up Boss goes beyond just organization. It also provides robust tools to help users effectively engage with their leads. Automated email, text, and calling features make it easy to follow up with the right people at the right time. And with integrations to over 250 lead sources, agents can bring in new leads from all their different marketing channels without having to juggle multiple systems. Perhaps most importantly, Follow Up Boss empowers real estate teams to coach and manage their agents more effectively. Detailed reporting, leaderboards, and other productivity tools give team leaders full visibility into their business. This allows them to identify top performers, provide targeted coaching, and hold their team accountable - all from a single, unified platform. Whether you're a solo agent or leading a large team, Follow Up Boss is designed to help real estate professionals of all kinds build the business of their dreams. With its flexible, open architecture and world-class support, Follow Up Boss is the real estate operating system that top performers trust to take their business to new heights.

• Organize

  Get all your leads and contacts in one place, and your team working together in one system. FUB turns chaos into calm for client focus.

• Engage

  Make it easy to follow up with the right leads at the right time. Automate personalized communication for prospects, focusing on high-potential leads.

• Coach

  Get all your leads and contacts in one place, and your team working together out of a central OS. FUB turns chaos into calm for team focus.

• 250+ Integrations

  Follow Up Boss integrates with over 250+ lead sources, website providers, and more. Pick what works for you now, and try new ones whenever you want, without interrupting your team's work.

• Advanced Reporting

  With Follow Up Boss, easily access performance details for agents, teams, and lead sources to enhance productivity, accountability, marketing ROI, and coaching focus - all in one place.