Bear is a beautiful, powerfully simple Markdown note-taking app that helps you capture, write, and organize your life. With seamless Markdown support, flexible tags, and a polished, minimal interface, Bear empowers you to take notes, plan your week, write a book, or even build a wiki - all while staying out of your way. Packed with advanced features like iCloud sync, OCR search, and sketch support, Bear is the perfect companion for your Apple devices, online and off. Whether you're a student, professional, or just someone who loves to write, Bear's universal beauty and private security make it the ideal notes app to power your creativity and productivity. Bear's target audience includes anyone who needs a powerful yet intuitive note-taking solution for their Apple devices. Its value proposition centers around providing a beautifully designed, Markdown-based notes app that seamlessly integrates with your workflow and keeps your information secure and accessible across all your devices. With Bear, you can work your way with text, photos, tables, and to-do lists, all in the same note. The app's flexible tagging system and powerful organizational tools make it easy to keep your ideas and projects neatly sorted. And with a range of stunning themes and the ability to customize your app icon, Bear offers a truly personalized note-taking experience.
Your notes stay up-to-date across all your devices, automatically.
Work with text, photos, tables, and todo lists in the same note. Format notes with simple Markdown.
Powerful tools to take notes, plan your week, write a book, or even build a wiki.
Winner of the coveted Apple Design Award. A polished, minimal interface stays out of your way. Beautiful themes offer the perfect, cozy space to work.
Your notes are between you and iCloud—we can't see anything. Encrypt notes for an extra layer of protection from prying eyes.
Export notes into more formats: PDF, HTML, DOCX, JPG.
Search for text inside photos and PDFs—whether in a single note or across all of them.
Resize or crop your images. Look beyond URLs with rich media previews for links and PDFs.
Choose from over 250 icons to help tags stand out. Pin important tags for easy access.
Structure notes with headings. Use folding to focus on a section and hide the others.
Insert sketches anywhere in your note, inline with your text, photos, and attachments. Draw with your Apple Pencil or finger, and edit your creations at any time.
I've used and stopped using this a few times over the years, but it remains at the top of my list for note app UI. Absolutely stunning UX/UI.